Mailing List: MDR Buyers at School by Market Data Retrieval (MDR)

MDR Buyers at School

This list contains 1+ million educators by name identified as direct mail buyers by top U.S. publishers. They have used school or personal funds to purchase classroom materials, software, books, and videos; attend seminars; and more. Each building address is verified to ensure accuracy. Buyer names are selectable by 300+ job functions and by numerous buyer and demographic selections.

SEGMENTS

PRICE

1,010,620	TOTAL UNIVERSE / BASE RATE	$0.00
115,114	School Administrators	$105.00/M
56,029	Principals	$89.00/M
870,070	Teachers	$105.00/M

DESCRIPTION

Profile

This list contains 1+ million educators by name identified as direct mail buyers by top U.S. publishers. They have used school or personal funds to purchase classroom materials, software, books, and videos; attend seminars; and more. Each building address is verified to ensure accuracy. Buyer names are selectable by 300+ job functions and by numerous buyer and demographic selections.

Source

MDR's verified database is comprised of teachers and administrators by name combined with buyer information from customer lists of leading education marketers.

Direct Response Index ^TM(DRI) - DRI is MDR's powerful response-based selection that allows you to reach known product buyers by their school's propensity to purchase through direct mail. Available on all major markets. Plus, market-specific DRI for Special Education and DRI for Title I let you hone in on these market niches.

Power Buyers...This selection allows you to reach those educators with an even higher propensity to reply favorably to your promotions.

ADDITIONAL NOTES

Initial orders for new accounts must be prepaid and can be charged to your Visa, MasterCard, or American Express. MDR reserves the right to request sample mailing piece. Add state and local taxes where applicable. Shipping and handling charges are extra. Prices subject to change without notice.

ID NUMBER

NextMark

143940

	UNIVERSE

	1,010,620

	LIST TYPE

	Consumer Business

SOURCE

Publications

PERMISSION LEVEL

LIST MAINTENANCE

Market entry
Counts through	06/25/2010

SELECTS

Book Buyers	$12.00/M
Classroom Materials Purchasers	$12.00/M
Educators as Sales Agents	$12.00/M
HOUSEHOLD INCOME SELECT	$12.00/M
Lifestyle (NE) Indicator	$25.00/M
Multibuyers	$14.00/M
RECENCY	$14.00/M
SCF	$12.00/M
Software Buyers	$12.00/M
STATE	$12.00/M
Video / Multimedia Buyers	$12.00/M
ZIP	$12.00/M
ZIP Match	$3.00/M

GEOGRAPHY

Domestic (US)

ADDRESSING

CD ROM	$ 40.00/F
CHESHIRE LABELS	$ 15.00/M
DISKETTE	$ 40.00/F
EMAIL	$ 40.00/F
FTP	$ 40.00/F
P/S LABELS	$ 15.00/M

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